Upslope Brewing Brown Ale

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Designed by Anthem Branding, United States.

Upslope Brewing Company’s Brown Ale is a medium-bodied beer that represents a hand-crafted, American take on the classic English variety. We introduced an exciting new green color to accent the silver can, and followed the unique, contemporary design of the first two cans. Our strategy for the Upslope Brewing Company cans was simple: create a compelling design that would immediately differentiate the brand from national labels as well as the glut of local craft beer. Each variety is numbered, and features a signature color against the can’s natural silver. The current varieties include a Pale Ale, IPA and Brown Ale.

Materials Aluminium, Foil bags
Year 2011
Country United States
Region North America
Project type Commissioned Work
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