Le ChocolatLe Chocolat

Designed by Black & Gold, France.

Blackandgold revamps a great Classic from Nestlé portfolio. “Le Chocolat” is a historical brand of cocoa powder, but suffered a lack of distinctiveness and shelf standout. We chose to turn the simplicity of this product into an asset, by creating a very iconic, pure, and self-confident design, that expresses both long-established chocolate know-how and everydayness.

Materials Paper, Paperboard, Card stock
Year 2011
Country France
Region Europe
Project type Commissioned Work
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