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Soft, sweet, and seamlessly designed — Mellow brings marshmallows to life with a brand identity as playful as its name. Inspired by the pillowy curves of the treat itself, our typography and packaging create a tactile, stand-out presence on the shelf. Here, the product isn’t just inside the design, it is the design.

Materials Cardboard, Carton, Hardboard, Glass, Ceramic, Paper, Paperboard, Card stock
Year 2025
Country India
Region Asia
Project type Conceptual Design
Client Modern Briefs
ConfectioneryFoodSnacks

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