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Mexican vibe packaging for Nuevo Progreso brand

We have updated the packaging design for Nuevo Progresso tortillas, which are produced in Prague using authentic Mexican ingredients. The new packaging features a modern and fresh look that reflects the quality and origin of the product. As part of this update, we are also introducing new variants, such as protein tortillas and beetroot tortillas, expanding the range for customers looking for healthier alternatives.

The packaging design emphasizes cleanliness and simplicity, using color coding for individual flavors to make it easier for customers to choose. Graphic elements inspired by Mexican culture give the products an authentic touch and highlight their origin. Overall, the new packaging design not only enhances the visual appeal of Nuevo Progresso products but also communicates their commitment to authenticity and quality.

Materials Foil, Plastic, Polymer, Polyethylene, Film
Year 2025
Country Czech Republic
Region Europe
Project type Commissioned Work
Client Nuevo Progreso

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