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THE SPIRIT OF A LEGENDARY ENCOUNTER

Villa y Zapata is a revolutionary tequila, forged in the spirit of two iconic heroes. We honor their legacy, embodying their deep-rooted strength and relentless pursuit of positive transformation. Just as the Centaur of the North, Pancho Villa, and the Caudillo of the South, Emiliano Zapata, united in the heart of Mexico to forge a national alliance, Villa y Zapata tequila represents a harmonious fusion of Mexico’s soul.

This tequila is crafted by artisans who channel Zapata’s unwavering determination, coaxing the essence from the agave’s heart. Infused with Villa’s vibrant energy, this spirit transcends borders, carrying its name to discerning palates worldwide. For Villa and Zapata, their word was their bond. For us, the collective promise of our producers is a testament to unparalleled quality.

Born in Jalisco, a land fertile with cultural richness, home to Mexico’s greatest creative minds—modern-day centaurs and caudillos in their own right—Villa y Zapata emerges to captivate the most refined tastes. This is a tequila that stands alone, uniquely and irrevocably irreplaceable.

Agency: helix Brand Whisperers Art Direction: Francisco Cázares Narrative: César Isassi Graphics: Francisco Cázares Zermeño

Photos: Jonas Solorio Project Manager: Andrew Higareda Year: 2024

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Materials Glass, Ceramic, Metal, Tin, Steel, Stone
Year 2025
Country Mexico
Region North America
Project type Commissioned Work
Client helix
AlcoholTequila

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