Mellow Matcha

Mellow Matcha is a playful yet minimal brand created to celebrate the slow, cozy joy of matcha.

The logo is inspired by the mellow swirls of matcha, evoking calm energy and movement in every curve.

With a soft color palette, clean layouts, and gentle typography, the branding strikes a perfect balance between playful and minimal.

The packaging is light, modern, and made to look great on shelves, in photos, and in your kitchen. From the matcha tins to the logo mark, every detail reflects the brand’s core: mellow vibes only.