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MISTERO GIN

Il sacro incontra il profano

Mistero Gin is born in Naples, a city of contrasts, faith, and beauty.

A distillate that is both ritual and seduction: the botanical purity of gin merges with a sacred imagery reinterpreted with irony and contemporary charm.

BasileADV and Rsztype translate this vision into a powerful visual language, where black and gold become both aesthetic and spiritual codes. The label, featuring a bishop’s mitre embellished with green and red details, becomes an icon and symbol: an emblem of Neapolitan identity that unites the craftsmanship of the product with the devout theatricality of its homeland. Every detail of the packaging stands as a declaration of style: UV printing on black UPM paper, hot gold foils, and a screen-printed box with a baroque-patterned interior.

This project transforms a bottle into an object of worship. The visual communication, developed as a narrative through images, alternates golden chiaroscuro and intimate settings, where light reveals and conceals—just like mystery itself.

Mistero Gin is an act of secular faith: a distilled prayer at 40°, born from the creative soul of Ginnasium Spirits and interpreted by BasileADV and Rsztype as a complete branding experience. Design, photography, and narrative tone converge to evoke the sensation of a spiritual luxury, suspended between irony, elegance, and sacredness.

Materials Foil, Glass, Ceramic, Paper, Paperboard, Card stock
Year 2025
Country Italy
Region Europe
Project type Commissioned Work
Client Ginnasium Spirits
AlcoholBest RatedGin

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