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Confetti Design Studio helped Kooji launch their premium car perfumes in India with end-to-end branding & a packaging full of vibrant illustrations, making the customer feel that they can smell the scent just by looking at the product.

Since Kooji sells their products primarily on e-commece platforms, it was necessary to make the packaging visually striking. This is met with a clear written communication on each product that tells the customer what scent to expect inside.

The complete packaging design projec consisted of 50+ products that were design in-studio over a span of 3 months.

As it currently stands, Kooji is one of the fastest growing car perfume brand In India.

Materials Cardboard, Carton, Hardboard, Paper, Paperboard, Card stock, Wood, Cork
Year 2025
Country India
Region Asia
Project type Commissioned Work
Client Kooji
Creative Director · Himal Hazra WebsiteBehanceInstagram
AutomotiveHome FragrancePerfume

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