Kühne Mustard

We redesigned the mustard label designs with the Kühne Türkiye team.

With this special series, released specifically for the New Year, we brought the spirit of winter and Christmas to our tables with our designs. We reinterpreted Kühne’s simple and minimalist language with a fun, modern approach. In this design, the important thing for us wasn’t the plain lettering of the word “Hardal” (mustard). The biggest design element was the font of the word “Hardal” and a complementary Christmas tree. The snowflakes completed the Christmas spirit in this design.