Pulp DIY Kits

The project focuses on designing packaging for Pulp’s DIY at-home printing kits that makes the printing process approachable, intuitive, and engaging. Rooted in a minimalist design language, the packaging highlights the three core printing techniques—serigraphy, woodcut, and linocut—allowing each method to become the hero through subtle textural cues and layered compositions. A restrained monochrome palette reinforces clarity and timelessness, creating a tactile yet instructional experience that celebrates the craft of handmade printing.