Omega Vinagre

OMEGA is a brand rooted in family tradition and heritage. The project aimed to refresh its identity while preserving the recognizable elements that define the brand. Analyzing its historical labels, we reinterpreted iconic elements through a contemporary approach. The original oval was transformed into a graphic resource applied to the illustrations, allowing the brand to gain greater prominence. Colored pencil illustrations bring freshness, texture, and a strong handcrafted character, resulting in a cleaner, fresher, and more contemporary identity.