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When Botanical Nature Becomes a Ritual of Wellness

CYNARA — Artichoke Botanical Concentrate

CYNARA transforms digestive wellness into a sensory experience rooted in nature.

Inspired by the artichoke, the packaging moves beyond traditional botanical codes to make the ingredient itself part of the object. A sculptural leaf flows naturally from the neck of the bottle, becoming both label and visual signature. Its delicate veins, subtle imperfections and paper-like texture celebrate the raw beauty of the plant rather than simply illustrating it.

The olive-green glass protects and reveals the botanical character of the concentrate, while the soft mineral closure introduces a tactile contrast between glass, paper and stone-inspired materiality. Every element is intentionally restrained, allowing texture, light and form to communicate purity.

The colour palette is drawn directly from the artichoke: muted greens, creamy neutrals and subtle violet nuances. Minimal typography creates a contemporary counterpoint to the organic irregularity of the leaf.

CYNARA was designed around one simple idea: the function should become the identity. Rather than decorating a bottle with botanical imagery, the packaging allows the botanical ingredient to physically shape the brand experience.

The result is a wellness object that feels natural, tactile and quietly premium — transforming a daily digestive ritual into a moment of connection with nature.

Materials Glass, Ceramic, Paper, Paperboard, Card stock
Year 2026
Country Europe
Region Europe
Project type Commissioned Work
Client CYNARA
Best RatedHealth Care

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