Hallazgos

HALLAZGOS by Indeleble Wines

The winemaker wanted to experiment, try new things, and embrace the freedom to play. Each wine could be different, never to be repeated the following year. This raised a question: how do you design labels for wines that don’t yet exist? We developed a system that identifies each batch with a number, turning every bottle into a record of a unique exploration. Thus, Hallazgos was born: an identity featuring technical labels that serve as an archive of each discovery. Screen printing on glass, hand numbering, and wax seals reinforce its experimental, artisanal character. A flexible identity that transforms every bottle into a physical document of its own story. Because not all wines begin with a recipe. Some begin with a question.