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Founded by a 30-year hospitality veteran, Barman’s is a line of Vodkas inspired by real bartenders, their stories, and their stellar cocktail recipes. The premium Vodkas are infused with 100% real fruit to create unique Vodkas without added sugar that are perfect for craft cocktails – for both the professional and at-home bartender. The packaging design needed to reflect the expertise behind the brand and the quality of the small batch fruit-infused Vodkas.

The Barman’s wordmark and icon were inspired by the vibrant bar and restaurant signage found throughout Chicago. The unconventional diagonal label shape provides a dynamic and contemporary twist. Each of the Vodkas features a signature drink recipe and an illustration of the bartender who created each cocktail – highlighting the people behind the bar and the art of crafting cocktails.

Materials Foil, Glass, Ceramic, Paper, Paperboard, Card stock
Year 2026
Country United States
Region North America
Project type Commissioned Work
Client Barman's

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