AVOKIND — Brand Identity & Packaging

AVOKIND — Brand Identity & PackagingAVOKIND — Brand Identity & PackagingAVOKIND — Brand Identity & PackagingAVOKIND — Brand Identity & PackagingAVOKIND — Brand Identity & PackagingAVOKIND — Brand Identity & Packaging

AVOKIND — Brand Identity & Packaging

We love creating brands. But what we love even more is giving them a personality that’s impossible to confuse with anyone else.

AVOKIND starts with the avocado and grows into a vibrant visual universe built around freshness, energy and self-love.

Inspired by the organic shapes of the fruit itself, the identity combines bold color, fluid forms and expressive typography to create a packaging system that feels fresh, playful and instantly recognizable. Each flavor develops its own personality through a distinctive color palette, while remaining unmistakably part of the AVOKIND family.

From the brand identity to the packaging, every element works together to turn a functional superfood product into something with character — designed not only to stand out on the shelf, but to be remembered.

Branding you notice. Packaging you crave. A brand you remember.

AVOKIND — Fast. Fresh. Functional

Team: CCO: Charly Arias Brand Leader: Julie Houtevelts Art Director: Tony Agüero ThePrime® — carias@theprimemx.com 2025© All Rights Reserved

Materials Foil, Plastic, Polymer, Polyethylene, Film
Year 2026
Country Mexico
Region North America
Project type Conceptual Design

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