Tyoma: comfort and care in everything

Tyoma: comfort and care in everythingTyoma: comfort and care in everythingTyoma: comfort and care in everythingTyoma: comfort and care in everythingTyoma: comfort and care in everythingTyoma: comfort and care in everything

Tyoma – comfort and care in everything

“Tyoma” is a Russian brand of baby food with a 25‑year history, beloved by several generations of mothers and children. The target audience is mothers for whom the child’s care and comfort are important. They strive to create a calm and safe environment for the baby to grow in, pay close attention to the child’s needs, and choose products thoughtfully. “Tyoma” products are natural, just like a mother’s care. We came up with the metaphor of “the comfort of nature,” which reflects the sense of naturalness, gentleness, and care inherent in the brand’s character.

Materials Carton, Metal, Tin, Steel, Plastic, Polymer, Polyethylene, Film
Year 2026
Country Russian Federation
Region Europe
Project type Commissioned Work
Client Tyoma
Creative Director · Nadie ParshinaCreative Director · Alexandra PershinaArt Director · Zhdanova JuliaSenior Designer · Anastasia PanarinaSenior Designer · Danil VolozhaninProject Managers · Natalia Kiryutenko WebsiteFilmBehanceInstagramFacebook
Baby Food

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